heydaybooks.org

Tasks

Make the site mobile device friendly.
Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.
Implement the viewport meta tag.
Use "H" tags.

SEO

URL

Domain : www.heydaybooks.com

Character length : 19

Title

Heyday - Into California

Description

Heyday is an independent, nonprofit publisher and unique cultural institution. We promote widespread awareness and celebration of California's many cultures, landscapes, and boundary-breaking ideas. Through our well-crafted books, public events, and innovative outreach programs we are building a vibrant community of readers, writers, and thinkers.

Keywords (meta keywords)

art, authors, achumawi, ajachmem, american, American Indian, anthologies, atsugewi, Baseball history, Bay Area events, Bay Area literary events, Bay Area literature, Berkeley, Berkeley nonprofit, Berk

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

The robots.txt file is missing!

Social

Social Engagement

Linkedin4

Facebook Share0

Facebook Comments0

Content

Doctype

XHTML 1.0 Transitional

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Heyday - Into California

Character length : 24

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 0%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	0	0	0	0	0

No "H" tags found

Heading structure in the source code

Word cloud

Keyword matrix

word	title	descriptions	heading

404 Page

The website has no standard 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Error! The website uses iFrame solutions. This type of contents are not indexed by Google.

Images

We found 13 images on this web page.

Alternate attributes for the following 13 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

8.70

Flesch Reading Ease

38.10

Coleman Liau Index

12.00

Automated Readability Index (ARI)

6.80

Dale–Chall Readability

8.80

SMOG Index

8.80

Spache Readibility

5.00

Number of letters

2224

Number of words

393

Number of sentences

123

Average words per sentences

Number of syllables

769

Syllables in words

723

Average syllables in words

1.96

Number of words in first three syllables

114

Percentage of word / syllables

29.01

Words not in Dale-Chall easy-word list

215

Words not in Spache easy-word list

120

Technologies

Mobile optimization

Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 790px wide display!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is not fast enough: 0.75 seconds have passed until the page started to load.

Loading time

3,497 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://heydaybooks.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
https://heydaybooks.com/.. /jquery-migrate.min.js?ver=1.4.1
https://heydaybooks.com/.. /public.min.js?ver=3.0.8
https://heydaybooks.com/.. /jquery.cookie.js?ver=4.9.6
https://heydaybooks.com/.. /tpbr_front.min.js?ver=4.9.6
https://heydaybooks.com/.. /heyday.js?ver=4.9.6
https://s0.wp.com/wp-content/js/devicepx-jetpack.js?ver=201820
https://secure.gravatar.com/js/gprofiles.js?ver=2018Mayaa
https://heydaybooks.com/.. /wpgroho.js?ver=4.9.6
https://heydaybooks.com/.. /cart66-library.js?ver=1.5.8
https://heydaybooks.com/wp-includes/js/wp-embed.min.js?ver=4.9.6

List of render blocking css files

https://heydaybooks.com/wp-content/themes/heyday/style.css?ver=2.6.1
https://heydaybooks.com/.. /public.min.css?ver=3.0.8
https://heydaybooks.com/.. /social-icons.css?ver=20170506
https://heydaybooks.com/.. /cart66.css?ver=1.5.8
https://heydaybooks.com/.. /addthis_wordpress_public.min.css?ver=4.9...
https://heydaybooks.com/.. /jetpack.css?ver=6.1

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

https://heydaybooks.com/wp-includes/js/jquery/jquery.js?ver=1.11.3
https://heydaybooks.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.2.1
https://heydaybooks.com/wp-content/plugins/easingsliderpro/js/slideshow.min.js?ver=2.0.5.1
https://heydaybooks.com/wp-content/plugins/top-bar/js/jquery.cookie.js?ver=4.4.9
https://heydaybooks.com/wp-content/plugins/top-bar/js/tpbr_front.min.js?ver=4.4.9
https://heydaybooks.com/wp-content/themes/heyday/js/heyday.js?ver=4.4.9
https://heydaybooks.com/wp-content/plugins/cart66/js/cart66-library.js?ver=1.5.8
https://heydaybooks.com/wp-includes/js/wp-embed.min.js?ver=4.4.9

File size of all javascript files combined

625.05KB

Javascript minifying

You can save 824B (37% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

https://heydaybooks.com/wp-content/plugins/eventbrite-for-the-events-calendar/resources/eb-tec-style.css?ver=1.6
https://heydaybooks.com/wp-content/themes/heyday/style.css?ver=2.2.7
https://heydaybooks.com/wp-content/plugins/easingsliderpro/css/slideshow.min.css?ver=2.0.5.1
https://heydaybooks.com/wp-content/plugins/cart66/cart66.css?ver=1.5.8
https://heydaybooks.com/wp-content/plugins/simple-pull-quote/css/simple-pull-quote.css
https://heydaybooks.com/wp-content/plugins/addthis/css/output.css?ver=4.4.9

File size of all css files combined

170.40KB

CSS minifying

You can save 3KB (18% compression) on the analysed URL by minifying the CSS files.

By minifying https://heydaybooks.com/wp-content/themes/heyday/style.css?ver=2.6.1 you can save 2KB (20% compression rate)
By minifying https://heydaybooks.com/.. /cart66.css?ver=1.5.8 you can save 614B (15% compression rate)
By minifying https://secure.gravatar.com/css/hovercard.css?ver=2018Mayaa you can save 234B (13% compression rate)
By minifying https://heydaybooks.com/.. /social-icons.css?ver=20170506 you can save 168B (30% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

101.18KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://heydaybooks.com/.. /loading.gif	Expiry time is not specified
https://heydaybooks.com/.. /nav-arrow-next.png	Expiry time is not specified
https://heydaybooks.com/.. /nav-arrow-prev.png	Expiry time is not specified
https://heydaybooks.com/.. /nav-icon-active.png	Expiry time is not specified
https://heydaybooks.com/.. /nav-icon-inactive.png	Expiry time is not specified
https://heydaybooks.com/.. /placeholder-pixel.png	Expiry time is not specified
https://heydaybooks.com/.. /shoppingcart.jpg	Expiry time is not specified
https://heydaybooks.com/.. /Catalog_SS2018__web800px-200x247.jpg	Expiry time is not specified
https://heydaybooks.com/wp-content/uploads/DONATEbutton.jpg	Expiry time is not specified
https://heydaybooks.com/wp-content/uploads/HeydayBanner.jpg	Expiry time is not specified
https://heydaybooks.com/wp-content/uploads/LGNJslider.jpg	Expiry time is not specified
https://heydaybooks.com/wp-content/uploads/SFORslider.jpg	Expiry time is not specified
https://heydaybooks.com/.. /facebook_round-e1417500466795.png	Expiry time is not specified
https://heydaybooks.com/.. /newsletter_round-e1417500441375.png	Expiry time is not specified
https://heydaybooks.com/.. /twitter_round-e1417500505164.png	Expiry time is not specified
https://s7.addthis.com/js/300/addthis_widget.js	10 minutes
https://ssl.google-analytics.com/ga.js	2 hours

Speed test – Images

File size of all images combined

571.76KB

Image optimisation

You can save 412.6KB (73% compression) by optimising the images below:

By lossless compressing the https://heydaybooks.com/wp-content/uploads/LGNJslider.jpg you can save 181KB (76%) data.
By lossless compressing the https://heydaybooks.com/wp-content/uploads/SFORslider.jpg you can save 171.3KB (70%) data.
By lossless compressing the https://heydaybooks.com/.. /Catalog_SS2018__web800px-200x247.jpg you can save 44.2KB (81%) data.
By lossless compressing the https://heydaybooks.com/wp-content/uploads/HeydayBanner.jpg you can save 8.4KB (54%) data.
By lossless compressing the https://heydaybooks.com/.. /nav-arrow-next.png you can save 1.2KB (53%) data.
By lossless compressing the https://heydaybooks.com/.. /nav-arrow-prev.png you can save 1.2KB (53%) data.
By lossless compressing the https://heydaybooks.com/wp-content/uploads/DONATEbutton.jpg you can save 1KB (36%) data.
By lossless compressing the https://heydaybooks.com/.. /shoppingcart.jpg you can save 982B (55%) data.
By lossless compressing the https://heydaybooks.com/.. /nav-icon-active.png you can save 884B (78%) data.
By lossless compressing the https://heydaybooks.com/.. /nav-icon-inactive.png you can save 884B (74%) data.
By lossless compressing the https://heydaybooks.com/.. /placeholder-pixel.png you can save 855B (92%) data.
By lossless compressing the https://heydaybooks.com/.. /twitter_round-e1417500505164.png you can save 446B (30%) data.
By lossless compressing the https://heydaybooks.com/.. /facebook_round-e1417500466795.png you can save 376B (28%) data.

Links

We found a total of 0 different links.

Website security

216.251.43.7

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Order of Heading elements on mobile by position

H4 : , ( 0px from top )
H1 : Home, ( 0px from top )
H4 : SUPPORT HEYDAY, ( 229px from top )
H4 : UPCOMING EVENTS, ( 376px from top )
H4 : BROWSE CATALOG, ( 735.984375px from top )

Typos

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SEO report of heydaybooks.org